Rie Nørregaard
Executive Director, Middle East and Venture Partner

Rie Nørregaard is a multinational creative director, business leader, and award-winning designer from Copenhagen. Her work examines the interactions that link cultures, people, and ideas.

She currently serves as Venture Partner and Executive Director, MENA, at SYPartners, where she drives transformation across cultural and sociopolitical institutions by equipping organizations and startups with the vision and belief to introduce systems-level change.

For over a decade, Rie has led clients through the creative process, placing compassionate perspectives at the center of innovation and product development. In addition to her work with brands and consultancies— including nanit, Quirky, frog, and Smart Design—she served as co-founder and CEO of the product development studio Omhu, exploring the tenets of inclusive design. Her work has been globally recognized, receiving multiple design awards.

Today, she serves as an advisor for growing design businesses, consumer product and tech startups, and international universities—currently serving on the external review board of the Rhode Island School of Design (RISD).

Rie acknowledges Danish design and architectural heritage as a source of inspiration for several award-winning projects rooted in inclusive, service-oriented design. She continues to elevate her practice as a Masters student of natural sciences and design at the University of Copenhagen.

She is actively contemplating how creativity can contribute to cultures of care.